Thursday, March 5, 2020

Graphic designer #8 Louise Fili / Crystal


Louise Fili
I have chosen to write about the Italian American graphic design artist Louise Fili. Louise Fili was born in New Jersey, and she was interested in graphic design very early in her life. Even as a child she carved letterforms into book covers, and she was able to teach herself calligraphy using a speedball guide. She then went on to attend Skidmore College in New York to study art. She received a Bachelor of Science in Studio Art. After college she did freelance designing on special book project, and at the age of 25 she became senior designer for Herb Lubalin. This was when she learned that type was a very expressive tool, which is why she began using it more. In 1989 she opened her own studio, which specialized in the design of restaurant identity, food related logos, and packaging.

Image result for Louise Fili

Image result for Louise Fili
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https://en.wikipedia.org/wiki/Louise_Fili

1 comment:

  1. Good. Type as expression and as design lies at the heart of the graphic designers art.

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